Change the Business Plan in Response to a Changing Environment
Abstract/Contents
- Abstract
- Surromed had to change their business plan due to two reasons, says Ringold: 1) External climate 2) Lack of potential partner interest. All good startups will adapt the business plan in their life, he notes. For example, Surromed shifted to a product revenue generating model. They started to provide a service to make money which they could invest in their own discoveries. The company moved from generating equity capital to generating revenue.
Description
Type of resource | moving image |
---|---|
Extent | 1 digital video file |
Place | Stanford (Calif.) |
Date created | February 26, 2003 |
Language | English |
Digital origin | born digital |
Sound content | sound |
Color content | color |
Creators/Contributors
Speaker | Ringold, Gordon |
---|
Subjects
Subject | Entrepreneurship |
---|---|
Subject | Business |
Genre | Filmed lectures |
Bibliographic information
Location | https://purl.stanford.edu/zh404nc1540 |
---|---|
Location | SC1209 |
Repository | Stanford University. Libraries. Department of Special Collections and University Archives |
Access conditions
- Use and reproduction
- The materials are open for research use and may be used freely for non-commercial purposes with an attribution. For commercial permission requests, please contact the Stanford University Archives (archivesref@stanford.edu).
- Copyright
- Copyright © 2003 The Board of Trustees of the Leland Stanford Junior University. All rights reserved.
Collection
Stanford Technology Ventures Program, Entrepreneurial Thought Leaders Seminar, videorecordings
View other items in this collection in SearchWorksAlso listed in
Loading usage metrics...