LEADERSHIP DURING CONFLICT: WHERE CHARISMATIC LEADERSHIP FALLS SHORT

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Abstract/Contents

Abstract: What is effective leadership during crisis? This thesis explores how leaders ought to best handle different forms of crisis, by examining how Elon Musk and Lee Iacocca respectively dealt with the crises at Tesla and Chrysler. Musk’s charismatic leadership, which incorporated narcissistic qualities and an inflated sense of confidence, led him astray when dealing with Tesla’s financial issues and driver fatalities. The public response to Musk’s decisions, as exemplified through stock changes, sheds light on the impact of Musk’s choices during the various crises he dealt with. Iacocca’s transformational leadership, in contrast, helped empower his subordinates to work together to mitigate the dire financial situation at Chrysler. The effectiveness of his approach is examined through production sales. These two case examples shed light on how leadership style influences crisis management, and when they can go wrong.

Type of resource	text
Date created	May 2019

Author	Eenkema van Dijk, Pascale
Primary advisor	Pan, Jennifer
Degree granting institution	Stanford University, Department of Communication

Subject	Leadership
Subject	conflict
Subject	Tesla
Subject	Chrysler
Subject	Stanford Department of Communications and Journalism
Genre	Thesis

Location	https://purl.stanford.edu/sd297bg9388

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License: This work is licensed under a Creative Commons Attribution Non Commercial 3.0 Unported license (CC BY-NC).

Preferred Citation: Eenkema van Dijk, Pascale. (2019). LEADERSHIP DURING CONFLICT: WHERE CHARISMATIC LEADERSHIP FALLS SHORT. Stanford Digital Repository. Available at: https://purl.stanford.edu/sd297bg9388

Undergraduate Honors Theses, Department of Communication, Stanford University

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