The causal effects of online ratings on buyer and seller behavior

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Abstract/Contents

Abstract
This dissertation explores how online ratings influence the actions of buyers and sellers. It begins by analyzing the causal effects of increases in star ratings on demand for products in an e-commerce market, and how those effects vary across different products, sellers, and customers. After finding significant responses from buyers to rating increases, it confirms that there is no pricing response from sellers in the same market to this demand shock. This dissertation concludes by finding that the relative pricing responses of high and low reputation sellers depends on the competition faced by the sellers

Description

Type of resource text
Form electronic resource; remote; computer; online resource
Extent 1 online resource
Place California
Place [Stanford, California]
Publisher [Stanford University]
Copyright date 2020; ©2020
Publication date 2020; 2020
Issuance monographic
Language English

Creators/Contributors

Author Magnusson, Evan James
Degree supervisor Wolak, Frank A
Thesis advisor Wolak, Frank A
Thesis advisor Larsen, Bradley J
Thesis advisor Reiss, Peter C. (Peter Clemens)
Degree committee member Larsen, Bradley J
Degree committee member Reiss, Peter C. (Peter Clemens)
Associated with Stanford University, Department of Economics.

Subjects

Genre Theses
Genre Text

Bibliographic information

Statement of responsibility Evan Magnusson
Note Submitted to the Department of Economics
Thesis Thesis Ph.D. Stanford University 2020
Location electronic resource

Access conditions

Copyright
© 2020 by Evan James Magnusson
License
This work is licensed under a Creative Commons Attribution Non Commercial 3.0 Unported license (CC BY-NC).

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