Palm's Approach to Elegant Design
Abstract/Contents
- Abstract
- Despite Microsoft's desire to crush the fledgeling Palm Pilot in the 1990's, Hawkins, Jeff, Palm's former Co-founder and now the Founder of Numenta, decided to battle on a ground where the behemoth from Seattle could not compete: In the field of elegant design. Hawkins' focus was to make the product as beautiful as possible, and they hired acclaimed design firm IDEO to design the Palm IV. Not only was it easy on the eyes and easy to use, but it was the first consumer product with a lithium battery, and the first to use glue, rather than screws, for seamless closure.
Description
| Type of resource | moving image |
|---|---|
| Extent | 1 digital video file |
| Place | Stanford (Calif.) |
| Date created | May 13, 2009 |
| Language | English |
| Digital origin | born digital |
| Sound content | sound |
| Color content | color |
Creators/Contributors
| Speaker | Hawkins, Jeff |
|---|
Subjects
| Subject | Entrepreneurship |
|---|---|
| Subject | Business |
| Genre | Filmed lectures |
Bibliographic information
| Location | https://purl.stanford.edu/nj303ms7365 |
|---|---|
| Location | SC1209 |
| Repository | Stanford University. Libraries. Department of Special Collections and University Archives |
Access conditions
- Use and reproduction
- The materials are open for research use and may be used freely for non-commercial purposes with an attribution. For commercial permission requests, please contact the Stanford University Archives (archivesref@stanford.edu).
- Copyright
- Copyright © 2009 The Board of Trustees of the Leland Stanford Junior University. All rights reserved.
Collection
Stanford Technology Ventures Program, Entrepreneurial Thought Leaders Seminar, videorecordings
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