Competing in intermediated markets

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Abstract/Contents

Abstract
How do low-power actors compete in intermediated markets? Prior research on intermediated markets has often taken the perspective of powerful intermediaries. In this dissertation, I take the perspective of low-power actors and examine how they compete. Three distinct papers constitute the core of this cumulative dissertation. In the first paper, a conceptual analysis, I examine how complementors manage their dependence on platform owners in platform-based markets. In the second paper, I examine how sellers resolve the "big fish, big pond" dilemma in their choice of intermediaries. In the third paper, I conduct an empirical analysis of how competition in the intermediary portfolio affects the success of employees' intra- and entrepreneurial activities. Taken together, I examine the antecedents and consequences of the strategies that low-powered actors can use to compete in intermediated markets.

Description

Type of resource text
Form electronic; electronic resource; remote
Extent 1 online resource.
Publication date 2016
Issuance monographic
Language English

Creators/Contributors

Associated with Piezunka, Henning
Associated with Stanford University, Department of Management Science and Engineering.
Primary advisor Katila, Riitta
Thesis advisor Katila, Riitta
Thesis advisor Eesley, Charles
Thesis advisor Eisenhardt, Kathleen M
Advisor Eesley, Charles
Advisor Eisenhardt, Kathleen M

Subjects

Genre Theses

Bibliographic information

Statement of responsibility Henning Piezunka.
Note Submitted to the Department of Management Science and Engineering.
Thesis Thesis (Ph.D.)--Stanford University, 2016.
Location electronic resource

Access conditions

Copyright
© 2016 by Henning Giselher Piezunka
License
This work is licensed under a Creative Commons Attribution Non Commercial 3.0 Unported license (CC BY-NC).

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