Pivot thinking and the differential sharing of information within new product development teams

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Abstract/Contents

Abstract
Functionally diverse team members bring unique sets of cognitive styles to team interaction; it is less clear how these differences affect the exchange of critical, mutually required team information. This cognitive diversity in new product design (NPD) teams increases the likelihood that individual team members will perceive the team's task differently, leading to "cognitive representational gaps" between teammates' interpretations of both the task and potential solution. This research shows that cognitively diverse NPD teams develop representational gaps based on individual cognitive preferences between convergent and divergent information types and these cognitive preferences influence both task definition and solution. A second experiment shows that team leadership that bridges cognitive preferences, called "pivot thinking, " can overcome this limiting behavior. Understanding these general mechanisms deepens understanding of group information processing and conflict in cognitively diverse NPD teams. Implications for design education are discussed.

Description

Type of resource text
Form electronic; electronic resource; remote
Extent 1 online resource.
Publication date 2011
Issuance monographic
Language English

Creators/Contributors

Associated with Schar, Mark F
Associated with Stanford University, Department of Mechanical Engineering
Primary advisor Leifer, Larry J
Thesis advisor Leifer, Larry J
Thesis advisor Hinds, Pamela
Thesis advisor Shavelson, Richard J, 1942-
Advisor Hinds, Pamela
Advisor Shavelson, Richard J, 1942-

Subjects

Genre Theses

Bibliographic information

Statement of responsibility Mark Schar.
Note Submitted to the Department of Mechanical Engineering.
Thesis Thesis (Ph.D.)--Stanford University, 2011.
Location electronic resource

Access conditions

Copyright
© 2011 by Mark F Schar
License
This work is licensed under a Creative Commons Attribution Non Commercial 3.0 Unported license (CC BY-NC).

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