From sad salad tweets to twisted carrots and dynamite beets : leveraging tasty and enjoyable attributes of healthy foods to promote a culture of healthy eating
Abstract/Contents
- Abstract
- Rising rates of obesity, diabetes, and cardiovascular disease call for interventions that promote healthier dietary intake. Many approaches have aimed to improve dietary intake by emphasizing the long-term importance of eating healthily and highlighting the nutritional benefits of healthier food choices, but these health-focused approaches have had limited success. In this dissertation, I draw on theory of cultural cycles of mutual constitution ("culture cycles"), mindsets and implicit theories, and insights from wise interventions to propose an integrated theoretical framework for analyzing this problem. I use this integrated theoretical framework to understand why Americans make unhealthy food choices, despite knowing what constitutes a healthy diet and wanting to live a healthy life. Studies 1-7 present evidence that the descriptive language used in popular American culture perpetuates and reinforces negative mindsets about healthy foods, both at the institutional and interactions levels of the culture cycle. In Studies 8-11, I use this framework to design and test a new solution, a taste-focused promotional approach for healthy foods that counteracts prevalent negative mindsets. I show that taste-focused labeling increases healthy food choices across a range of healthy foods and settings, concluding with a multi-site replication. Studies 12-15 further explore the psychological mechanisms by which these changes occur. Together, this research shows that a culturally informed theoretical framework of how particular mindsets are formed and reinforced can aid design of wiser intervention approaches. This research represents one small step towards changing a culture of negative mindsets surrounding healthy eating.
Description
Type of resource | text |
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Form | electronic resource; remote; computer; online resource |
Extent | 1 online resource. |
Place | California |
Place | [Stanford, California] |
Publisher | [Stanford University] |
Copyright date | 2019; ©2019 |
Publication date | 2019; 2019 |
Issuance | monographic |
Language | English |
Creators/Contributors
Author | Turnwald, Bradley Paul |
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Degree supervisor | Crum, Alia |
Degree committee member | Dweck, Carol S, 1946- |
Degree committee member | Markus, Hazel Rose |
Thesis advisor | Dweck, Carol S, 1946- |
Thesis advisor | Markus, Hazel Rose |
Associated with | Stanford University, Department of Psychology. |
Subjects
Genre | Theses |
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Genre | Text |
Bibliographic information
Statement of responsibility | Bradley Paul Turnwald. |
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Note | Submitted to the Department of Psychology. |
Thesis | Thesis Ph.D. Stanford University 2019. |
Location | electronic resource |
Access conditions
- Copyright
- © 2019 by Bradley Paul Turnwald
- License
- This work is licensed under a Creative Commons Attribution Non Commercial 3.0 Unported license (CC BY-NC).
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